The
term ‘Analytics’ has been revolving around for several periods. And more recent
one is ‘Big Data’. Due to sheer amount of data getting generated these days, it
has become exist in virtually all aspects of our lifestyle. As the name
suggests, big data is too complex and large for traditional tools to store,
capture and analyze. When it is kept in good use, analysts can extract
insights, inspect trends and make predictions with big data.
One
flight to London from New York creates around 10 TB of data. Every day, the US
stock markets trade over 7 billion shares. Over 2.5 Petabytes of information is
collected by Walmart from sales transactions in every hour. Every second, more
than 10000 transactions are made on credit card. Training in analytics is changing
the way how data is managed differently. It has been realized that businesses
have been analyzing a large amount of data and giving very important insights
which can help increasing profits and revenues or loyalty.
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Why Big Data Is So
Bigger?
Analyzing
a large amount of data is latest phenomenon these days also because data is
being generated in astronomical volumes. Around 25% of data is digital in this
world in 2000 and the rest was on cassettes, film and on paper. Over 1300
Exabytes of data is estimated to exist globally and 90% of it is unstructured
and just 2% is non-digital.
More
than 24 Petabytes of information is processed daily by Google. Facebook, that
had no existence earlier 10 years, holds up to 10 million photos every hour
these days. In YouTube, videos with one hour of length is uploaded every
second, and over 3 billion ‘Likes’ are made every day and over 400 million
tweets are made every day. Over 2.5 Exabytes of information is getting made
daily and it is doubling monthly. All these things are creating data
explosion.
Big Data Analytics as
Option for Your Career
Big data analytics training
is the most profitable option to start your career in 21st century,
as suggested by the Harvard Business Review. It has been estimated by NASSCOM that
the demand for professionals in Google Analytics is 50000 today and it is about
to grow up by 250000.
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